About - Ardell

Ardell Lashes


ARDELL was birthed in 1971. The brainchild of Arnold and Sydell Miller has now become one of the world’s undeniably most successful Faux Lash Brands. The original ARDELL lashes, Duralash Individuals, were fashioned to add realistic and accurate, volume and length to lashes, enriching nevertheless not overpowering natural beauty.

The name itself, ARDELL, came from blending the name of its founders: Arnold and Sydell Miller. ARDELL Lashes skyrocketed into stardom and popularity, paving the way for the brand to develop its additional yet unique styles. Especially, to the likes of the signature Wispies, 105s and 101s, without compromising quality and by staying true to its mission of providing women doe-eyed, beautiful, full and unforgettable eyes.

Throughout the years and decades blossoming into the beauty industry and the introduction of the very first ARDELL lashes, ARDELL then received its label as one of the most widely recognized names in faux lashes by catering not just to women looking to enhance their own beauty, but also to legions of beauty professionals and Hollywood makeup artists.

The beauty and affordability of ARDELL lashes make them a must-have that almost every woman needs to try. The level of comfort wearing ARDELL Lashes and Brows makes you feel naturally beautiful. It also makes them a small luxury that elevates beauty to another level.

Today, ARDELL offers an extensive lash collection with more than 125 different styles to suit every woman, every event and every lifestyle. ARDELL’s coveted natural looking, lush lashes are now available at thousands of retail and professional outlets worldwide.