American Crew was founded in the year 1994, by a stylist named David Raccuglia, and it is now is a leading salon brand that was created especially for men and their hairstylists. He knew that men would also pay as much attention to their looks as much as a woman. Hence, American Crew launched products that would be a favourite among men, but would not lose their masculinity in the process. Today, American Crew is one of the leading professional men’s grooming brand in the world.