LANEIGE describes their brand as one inspired by the energy of water. Launched in 1994, the brand made its debut with hydrating skin and beauty products formulated with water technology.

With 20 years worth of research, the brand discovers the benefits and moisturizing qualities of water, as well as its ability in boosting the effects of brightening and anti-aging products.

The brand is said to be focused towards helping women achieve clear, glowing, radiant skin;  and is dedicated to encourage women’s confidence and inner charm to shine.

LANEIGE’s moisturizing formulas earned them the title of “most loved beauty brand” by Asian women, and since then has increased in popularity in over 15 countries.