Beauty News
Here’s How Big Beauty Companies are Helping with the Covid-19 Efforts
Many beauty, fashion and wellness stores, (as well as big retailers like Sephora) have temporarily closed down as part of...
By: Dedet Panabi / March 23, 2020
Many beauty, fashion and wellness stores, (as well as big retailers like Sephora) have temporarily closed down as part of the Covid-19 lockdown. They’re protecting consumers and employees, and doing their part to stop the spread of the disease. But that’s not all. Many brands have stepped up and gone the extra mile to help the community and solve shortages. Beauty Insider salutes these brands!
Contents
- LVMH uses plants to make hand sanitizers for health workers
- LÓreal launche Europe-wide Coronavirus Solidarity Programme
- L’Occitane gives frontliners a helping hand
- Coty converts factories, pledges millions in support
- Body Shop donates cleansers to hospitals
- Farmacy helps feed Covid-affected communities
- Haus Labs donates part of its sales to feeding programs
LVMH uses plants to make hand sanitizers for health workers
LVMH, the parent company of Christian Dior, Guerlain and Givenchy, will use all the production facilities of its perfumes and cosmetics brands to produce hand sanitizer.
View this post on Instagram
LVMH will give the hand sanitizers for free to health workers and other frontliners in France. As of March 23, 2020 France has 14,459 confirmed Covid-19 cases.
Here’s an actual peek inside the LVMH factory and the bottle:
Beauty conglomerate LÓreal is rallying its different brands to provide hygiene kits and hand sanitizers to hospitals, volunteers, and communities in need.
Aside from using its facilities to produce hand sanitizers and donating 100,000 million euros to relief efforts, several of its brands have launched their own community efforts.
Garnier is giving free hand sanitizers to European food distribution centers, and La Roche Posay will be providing it pharmacies, hospitals and hospice care homes.
But that’s not all. To help retail partners that have been hit by the Covid crisis, it is freezing all debts and setting up a payment system tailored to their situation. The brand also assures customers that it’s still going to be there to answer questions or concerns.
L’Occitane gives frontliners a helping hand
We often say that LÓccitane’s hand salves are a lifesaver — and now, the brand is sending it to the life savers. It”s giving away free hand salves to frontliners to help soothe their hands from a day of handwashing. They’ll also be sending products to the doctors in the hospitals.
Coty converts factories, pledges millions in support
Coty — the beauty powerhouse behind brands like Cover Girl, Wella, Clairol, OPI, Burberry and Calvin Klein Fragrances — is also converting some of its factories to producing alcohol and alcogel. It will distribute it free to hospital and medical services.
Body Shop donates cleansers to hospitals
The Body Shop is sending thousands of cleansers to hospitals, quarantine facilities, and homeless shelters in North America and Europe. In the United Kingdom — at the suggestion of a Body Shop employee — they have sent Drops of Youth to the sleep-deprived doctors in emergency care.
View this post on Instagram
Farmacy helps feed Covid-affected communities
Indie skincare brand Farmacy is donating 10,000 meals a day to FeedAmerica’s Covid-19 response program. They will also match all donations made by any individuals.
Haus Labs donates part of its sales to feeding programs
Lady Gaga’s cruelty-free and vegan makeup line, Haus Laboratories, is donating 20% of its profits to food banks. We love their pigmented lipstick — and their very timely message:
