I often get asked why I love J-beauty products, especially their haircare range. Essentially, if K-beauty reigns in skincare, then J-beauty is the highest rank in the hair care monarchy. Their products are innovative, effective and they aren’t shy to innovate to make the ordeal of taking care of yourself a fun process. One product that has recently caught Beauty Insider’s radar is the Kracie Ma & Me Latte Shampoo and we have to talk about it!

The Kracie Ma & Me Latte Shampoo

Ma & Me Latte Shampoo & Conditioner Bundle | Shopee Singapore

The Kracie Ma & Me Latte Shampoo was created with nursing moms in mind, as dry and brittle hair is a common side effect of delivery. However, this silicone- and sulphate-free shampoo is also meant to be child-friendly, allowing moms and newborns to use it together for added convenience.

Moreover, even if you are expecting a bun in the oven, you can still use it! This just means that the formula will be extra gentle and won’t cause any harm to your locks! In fact, it treats and cleanses your hair without overly stripping your hair shafts and doesn’t contain unnecessary harm.

The white and milky tan colour scheme of the Latte Shampoo’s container isn’t the only thing that gives it its name. Its formula foams up like steaming milk with ease. The tenderness of the bubbles allows it to completely clean the scalp and hair while staying gentle. Furthermore, since we’re on the subject of milk, it’s really infused with the substance, which softens, hydrates, and glosses your tresses.

However, we need to address the pressing question in mind: what is the scent like? Well, you won’t be smelling like a cup of coffee when you get out of the shower unfortunately but it instead has a light aroma of apple and peony that isn’t overbearing.

How Can Milk Benefit My Hair?

white snow on blue water

Milk proteins may be the answer to your hair’s lack of body, hydration, resilience, lustre, length, or gloss. Additionally, milk has two forms of protein: casein and whey, both of which are good for your hair. Hair may thin or fall into a latent state and cease growing if you eat a low-protein diet. A nutritious diet that includes milk proteins may result in thick, glossy hair, which is a direct outcome of a healthy body.

Milk’s proteins and lipids help to strengthen hair, while calcium helps to encourage hair development and prevent hair loss. Other hair-friendly elements found in milk include Vitamins A, B6, biotin, and potassium, all of which help to maintain silky and lustrous.

Because hair is naturally constituted of protein, it is considered one of the building elements of hair. Protein deficiency would generally result in hair loss or a disturbance in the regular hair growth cycle.

Aside from protein, keratin is another component of hair composition. It is critical that the body receives enough calcium to be able to make keratin. Because calcium is abundant in milk, it would encourage the creation of keratin and as a result, the hair development process is fastened.

I’m Sold! Where Do I Buy The Kracie Ma & Me Latte Shampoo?

You can get the Kracie Ma & Me Latte Shampoo on Shopee, Lazada and qoo10 for $18.90