patrick starr

Insider Spotlight: Patrick Starrr Chats With Beauty Insider About Creating ONE/SIZE And The Inspirations Behind It

By: Balqis Ariffin / March 23, 2021
Categories : #Insider Spotlight

An icon, trendsetter, and makeup guru, Patrick Starrr, is a renowned household name that has significantly influenced the beauty community globally. With over 4.4 million followers on Youtube and Instagram respectively, Patrick Starrr is unstoppable! Following in the footsteps of other beauty gurus, Starrr has founded his own makeup label, ONE/SIZE which celebrates inclusivity and diversity. The name of the brand inspired by his beauty mantra, “Makeup is a ONE/SIZE fits all”. Recently, Beauty Insider was given the chance to chat with Patrick Starrr about launching his own makeup brand, skincare tips, and his favorite beauty mantra.

What inspired you to create ONE/SIZE?

“I wanted to develop a makeup brand that combines function with fashion – Where essential, everyday products are elevated and fun for anyone to use, from beginners to professionals. From a messaging perspective, I wanted to create a brand where everyone (regardless of who you are or what you look like) feels welcome and celebrated for their individuality and expression. Makeup is a ONE/SIZE fits all!”

What is the message or significance behind ONE/SIZE’s signature red packaging?

“Red symbolizes love and bold expression! It’s also such an easy color to find when you are looking through your makeup bag.”

What inspired you to create Go Off Makeup Dissolving Mist and Juiciest Makeup Remover? What is the formulation or manufacturing process like?

“Years ago, when I worked as a makeup artist in a department store, a manager asked me to remove my makeup, which really hurt me at the time. So GO OFF was inspired by me taking a negative experience and turning it into a positive by making makeup removers the first launch in my own brand as an inspiring, full circle moment. I hope everyone is able to stay true to themselves no matter what. It was also a great introduction to the brand because it represented a fresh start.”

“Both formulas feature skin-loving ingredients and remove makeup with ease – They’re truly a power duo. The manufacturing process is a lot of work, but a fun challenge. I like to sketch out exactly what I want with packaging and I test formulas until they are perfect. It’s great to see products come to life.”

What’s in store for ONE/SIZE this year?

“We are so excited to have expanded in new places around the world! We have some big launches coming up that we are sure our fans will love.”

Can you share 3 of your favorite makeup or skincare tips with us?

“1.) Don’t sleep in your makeup because it’s not good for your skin. 2.) Primer and setting powder are your friends for full-glam looks. 3.) Moisturize your skin and use SPF to minimize sun damage.”

What are the greatest challenges you’ve experienced in the beauty industry and what did you do to overcome them?

“Early on, I felt very different in the beauty industry as a gay, plus size, Filipino man in makeup. But I quickly realized that my differences make me who I am and how I stand out and have inspired others to do the same.”

What is your beauty mantra or superpower? What does beauty mean to you?

“Life opens up when you do. When you are brave, welcome new experiences, and keep an open mind, beautiful things will happen. Beauty to me means being confident, owning your identity, being kind, and loving yourself and others.”

What message would you like to share with Beauty Insider Singapore readers?

“Thank you all for supporting ONE/SIZE – It truly means everything! Never stop being authentically you and keep creating those showstopping makeup looks!”

This exclusive interview was brought to you by Patrick Starrr and Sephora Singapore.