Naturalite Organic Beauty is a house brand of A-Vinz Pte Ltd. With careful research and using only quality ingredients, Naturalite Organic Beauty encompasses the idea of providing consumers with ideal hair care products which are both effective and as natural as possible.

Its best-selling DIY Hair Dye contains certified organic and natural ingredients, and nourishes the hair during the dyeing process with six natural and essential oils: Organic Olive Oil, Hydrolysed Wheat Protein, Organic Argan Oil, Organic Jojoba Oil, Organic Aloe Extract and Citric Acid.