RMS Beauty was founded by Rose-Marie Swift a well-renowned makeup artist and wellness expert. She started venturing into making her own line of makeup when she realised the impact of daily exposure to chemicals in beauty products. That urged her to want to help other individuals claim their right to clean and healthy beauty. 

RMS Beauty is a multi-award-winning beauty brand created by Rose-Marie Swift, a well-known makeup artist. When she realised the dangers of everyday exposure to chemicals in beauty products, she decided to launch her makeup line. With 36 years of experience in the fashion industry, she has perfected the craft of seamless makeup application, so that anyone can do it with confidence.
RMS Beauty aims to provide everyone with the right to safe and good makeup. It only uses the best quality ingredients in its purest and most natural form. Their cosmetics are formulated using organic, food-grade ingredients. This has the benefit of rejuvenating the skin by utilising its natural healing properties.

Hence, she created the first of its kind, an organic colour cosmetic line. Every product that is produced by RMS Beauty is made with raw, food-grade ingredients in their original state that allows their healing and living attributes to reinvigorate the skin.