In our pursuit of achieving the perfect skin, we’ve endured various trials, all to attain a flawless complexion akin to our favourite celebrities or influencers. Whether it involves splurging on the latest launches or sifting through numerous beauty products, there seems to be no limit to what beauty enthusiasts are willing to do in the name of looking good. This even extends to embracing the renowned 10-step Korean skincare routine and amassing an endless array of beauty products.

Feeling perplexed about the functions of some of these skincare products is quite common. The multitude of available products in the market can be overwhelming, particularly regarding certain areas that lack precise definitions. For instance, consider face serums— their formulations, consistency, and functions often blur the line between essence and moisturiser.But before you succumb to stress, remember that beauty should never be a burden; it’s meant to be enjoyable. To save your time, Beauty Insider has compiled all the essential information you need about these products, including our recommendations for the best face serums in Singapore.

What Exactly is Face Serum?

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Face serum is a product that is usually formulated with a high concentration of active ingredients. Since it comprises a small molecule size, it can penetrate into the deepest layers of the skin to deliver its substantial benefits. Plus, it also means that users can see visible improvements in just a short amount of time. As it has lightweight consistency, face serum is recommended to be applied after the cleansing routine. Unknown to some, moisturizer is also crucial once you have apply the face serum as it can help to maximize its effectiveness. If you’re feeling a little confused, just think of it as the ultimate solution to combat skin issues like ageing, acne or even dull skin. 

The Benefits of Face Serum

There’s a reason why face serum is considered an essential product that every girl needs to have in their skincare routine. 

  • It helps to effectively target specific skin issues depending on its formulation
  • Soothes the skin instantly
  • Improves the overall complexion
  • It brings visible results in a short amount of time
  • Ultra-lightweight consistency
  • Prevents the skin from environmental aggressors

How To Correctly Apply Face Serum?

Whenever you apply skincare products, refrain from rubbing your face recklessly instead you need to be gentle as the skin is actually delicate, especially around the eyes. For face serum, simply pour a pea-sized amount on your palm. Then gently press it onto your skin so that it will absorb easily. If you’re using a face serum with water consistency, you can opt to directly apply it all over your face before you massage it in an upward motion. 

The Best Face Serums In Singapore 2023

1. IRÉN Skin Clearer Days Anti-Blemish Serum

If you’re looking for cheap and good face serums in Singapore that are formulated for acne, IRÉN Skin Clearer Days Anti-Blemish Serum should be on top of your list. This cult favourite product contains a powerful blend of botanical ingredients like aloe vera extract, white willow, witch hazel, mangosteen and oat kernel. It has an ultra-lightweight texture that penetrates deep into the skin to combat blemishes. On top of that, it also regulates sebum production and soothes irritation due to inflamed breakouts.

Why we love it:

  • Affordable
  • Helps to regulate sebum production
  • Soothes inflammation and redness
  • Treat and prevent acne

Price: $49.00

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2. Jill Lowe Salmon DNA Collagen Concentrate

This Salmon DNA Collagen Concentrate from notable beauty brand, Jill Lowe, contains protein-based cellular booster to retain and restore your skin elasticity while slowing down and minimize the appearance of wrinkle, fine lines and dull skin. This serum helps to promote glowing and smoother skin for women above the age of 30s. The formulation inside this serum is ideal for skin regeneration and renewal, eliminating fine lines and wrinkles!

Why we love it: 

  • Restore and retain skin elasticity
  • Slow down the appearance of fine lines and wrinkles
  • Smoother and fresher looking skin

Price: $ 168.00

Where to buy: Jill Lowe | Robinsons

3. 5 To 5 Aqualibrium Oil Balancing & Intensive Hydration Serum

Aqualibrium is an oil-balancing hydration serum formulated with a blend of fruit extracts, polysaccharides, vitamins, and minerals to provide intensive but lightweight hydration, as well as to help balance out the skin’s sebum level. Another winner of Beauty Awards you can definitely trust on skin. 

Why we love it: 

  • Vegan & cruelty free.
  • Plumps the skin and helps to reduce the appearance of fine lines
  • Deeply hydrates dry/dehydrated skin and helps to balance out the skin’s sebum level

Price: $ 40.50

Where to buy: 5 To 5 Skin’s official website

4. Truth Treatments Systems Transdermal C Serum

Truth Treatments Systems Transdermal C Serum features a concoction of skin-loving ingredients that help tackle different issues. With vitamin C as its star ingredient, it brightens the skin tone and minimizes the signs of hyperpigmentation. Plus, it also smoothes out the appearance of deep wrinkles and fine lines. Unlike other face serums, it infused a stable form of vitamin C which help to retain its potency.

Why we love it:

  • Hydrates the skin
  • Packed with antioxidant properties
  • Minimizes dark spots and signs of ageing

Price: $70.00 – $280.00

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5. SW1 Rose Gold Regenerating Serum

SW1 Rose Gold Regenerating Serum is one of the best face serums in Singapore that is highly preferred by beauty junkies. It contains hydrating and nourishing ingredients including pink gold extracts, squalane, and algomonoi sargassum. It delivers intense hydration that helps to revive dry and parched skin. Enhanced with vitamin C and microalgae oil, this duo leaves the skin looking youthful and firmer. You can also apply this face serum to your lips and undereye too.

Why we love it:

  • Softens rough skin texture
  • Delivers intense hydration
  • Premium ingredients

Price: $107.00

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6. SkinMed Revitalizing Concentrate (Salmon) DNA Serum

SkinMed Revitalizing Concentrate (Salmon) DNA Serum has garnered the Beauty Insider Awards 2021 for best facial serum. It is innovatively formulated with 6% salmon DNA to help reverse the signs of ageing and minimize the appearance of imperfections on the skin including scars. The high concentration of active ingredients functions to promote skin cell turnover and collagen production, leaving the skin looking firmer and supple. The majority of users stated that they noticed visible improvements once they tried this serum.

Why we love it:

  • Ideal for those with dry skin
  • Minimizes the signs of ageing like fine lines and wrinkles
  • Revives dull skin
  • Lightweight

Price: $98.00

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7. Juliette Armand Collagen Elastin Serum

With its high-quality ingredients and efficacy, Juliette Armand Collagen Elastin Serum is the best anti ageing serum in Singapore for those who are in their 50s. Enriched with marine collagen and hydrolysed elastin, these ingredients help to increase the skin’s elasticity. Plus, it also improves skin cells regeneration and firmness. Users also noticed that their skin look hydrated and radiant than before.

Why we love it:

  • Retains the hydration level
  • Boost collagen production
  • Improves the skin’s elasticity

Price: $198.00

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8. Estee Lauder Advanced Night Repair Synchronized Multi-Recovery Complex Serum

With a 4 star rating on Sephora, Estee Lauder Advanced Night Repair Synchronized Multi-Recovery Complex Serum is a certified cult favourite product. Formulated with Chronolux™ Power Signal Technology, it helps to reverse the signs of ageing due to environmental aggressors. This non-acnegenic face serum features an oil-free formula that is suitable for all skin types. Plus, it is also ideal for those who are in their 20s till 50s.

Why we love it:

  • Targets multiple signs of ageing
  • Suitable for all skin types
  • Oil-free formula

Price: $252.00

Where to buy: Sephora

9. Skin Ceuticals C E Ferulic Face Serum

Skin Ceuticals C E Ferulic Face Serum has garnered an international reputation with a legion of Hollywood celebs swear by this product, making it one of the best face serums in Singapore. It contains a high concentration of active ingredients namely 15% of pure vitamin C, 1% vitamin E and 0.5% ferulic acid. The formulation helps to protect the skin against free radicals. It also easily absorbs into the skin to minimize the signs of ageing and imperfections. Without a doubt, this face serum is the secret for glowing skin.

Why we love it:

  • Brigtens the skin tone
  • Diminishes the apperance of ageing and blemishes
  • Protects the skin against free radical
  • High concentration of active ingredients

Price: $280.00

Where to buy: Skin Ceuticals official store

10. Drunk Elephant B-Hydra™ Intensive Hydration Serum

We couldn’t imagine this list of the best face serums in Singapore without this fan favourite product, Drunk Elephant. Specifically, their B-Hydra™ Intensive Hydration Serum has been receiving positive reviews from users. Thanks to the vitamin B5 gel, it helps to intensely hydrate the skin and improve the overall complexion. It also contains a blend of botanical extracts like pineapple ceramide, apple, watermelon rind, lentil complex and barberry extract. It is an all-rounder serum that delivers comprehensive benefits from brightening the skin to minimizing fine lines.

Why we love it:

  • Delivers intense hydration
  • Clean ingredients
  • Soothing properties

Price: $74.00

Where to buy: Sephora

11. La Mer The Concentrate Serum

With a 4.5 star rating on Sephora, La Mer The Concentrate Serum is loaded with hydrating and nourishing ingredients that are essential to the skin. Created with Miracle Broth, it instantly soothes redness and inflammation. Whereas lime tea concentrate fortifies the skin barrier against environmental aggressors. This product is one of the best face serums in Singapore that can actually reverse the signs of ageing and damaged skin.

Why we love it:

  • Fortifies the skin barrier layers
  • Soothes irritation and redness
  • Packed with nourishing ingredients

Price: $385.00

Where to buy: Sephora

12. The Ordinary Niacinamide 10% + Zinc 1% Serum

The Ordinary Niacinamide 10% + Zinc 1% Serum is ideal for those who want to keep blemishes and oily skin at bay. It absorbs easily into the skin without leaving any greasy residues. Additionally, the formulation functions to regulate excess sebum and shrink out the appearance of pores. With consistent usage, you will notice that your skin looks clearer without any signs of acne.

Why we love it:

  • Good value
  • Prevents enlarged pores
  • Treats acne

Price: $12.00

Where to buy: Zalora

13. Glow Recipe Pomegranate Peptide Firming Serum

Our personal pick of one of the best face serums is the Glow Recipe Pomegranate Peptide Firming Serum. It features a synergistic blend of youth-boosting ingredients such as polypeptides, pomegranate seed oil, vegan collagen, and hyaluronic acid, which address signs of ageing. This power-packed serum minimises the appearance of fine lines and wrinkles while keeping skin hydrated for a lifted look. 

Why we love it:

  • Packed with youth-boosting ingredients 
  • Increases skin firmness
  • Retains skin moisture level

Price: $72.00

Where to buy: Sephora

14. Grown Alchemist Instant Smoothing Serum

As the name suggests, the Grown Alchemist Instant Smoothing Serum is designed to smoothen your complexion with a radiant glow. Its formulation harnesses the power of a full spectrum of molecular-weight hyaluronic acid, which penetrates into the layers of the skin, replenishing its moisture level. The results were plumper, softer, and smoother skin without any signs of dehydration or ageing. 

Why we love it:

  • Contains a full spectrum of molecular weight hyaluronic acid
  • Smoothens the skin
  • Deeply hydrates the skin

Price: $76.00

Where to buy: Sephora

15. INNISFREE Green Tea Seed Hyaluronic Serum

The INNISFREE Green Tea Seed Hyaluronic Serum is exquisitely crafted with Green Tea Tri-Biotics™, a proprietary complex that comprises prebiotics, probiotics, and postbiotics. Its high-performance formulation includes five different molecular sizes of hyaluronic acids, allantoin, and panthenol, which are known for their hydrating and soothing properties. Thanks to its ultra-lightweight texture, the serum nourishes the skin from within with moisture and barrier-strengthening wonders. 

Why we love it:

  • Packaged in a recycled glass container
  • Strengthens the skin’s moisture barrier
  • Fast-absorbing formula 

Price: $17.00

Where to buy: Sephora

16. Aesop Parsley Seed Anti-Oxidant Intense Serum

For those who are living in an urban environment with warm climates, countless signs of skin issues are looming on the horizon. The Aesop Parsley Seed Anti-Oxidant Intense Serum is created to deeply hydrate the skin and fortify the skin’s protective barrier while protecting it against environmental aggressors. It contains red algae and tara gum, which form a non-occlusive film while strengthening the protective layers. While vitamin E nourishes the skin with its high antioxidant benefits,

Why we love it:

  • Strengthens the protective barrier layers
  • Provides matte finish
  • Lightweight texture

Price: $119.00

Where to buy: Aesop’s official website

Have you tried any of these best face serums in Singapore? Make sure to follow Beauty Insider on Instagram and Facebook for the latest update!