Celebrate The Festive Season With The Limited Edition Andy Warhol x SK-II PITERA Essence Collection!

What comes to your mind when you think about beauty? You know, back in the day, beauty was always a certain type of shape or form. But today, beauty is so much more than that. It’s no longer about how you look, but how you feel. No matter what shape or size we are, beauty is always within us. We just need to learn to embrace and showcase our beauty to the world. Lucky for us, SK-II is encouraging us to do exactly that this festive season! Partnering with The Andy Warhol Foundation, SK-II is presenting Broadcast Your Beauty. With this campaign also comes the launch of the new Andy Warhol X SK-II PITERA Essence Limited Edition collection. Here at Beauty Insider, we’ve got all the information you need on this exclusive collection so keep reading!

What Is The SK-II PITERA Essence?

We’re pretty sure the SK-II PITERA Essence is no stranger to any of you. But for those who would like a little bit more clarity, we’ve got you covered. The PITERA Essence is one of SK-II’s signature products. In fact, it is also the most awarded best-selling product, with over 330 beauty awards. 

This particular PITERA Essence is commonly dubbed as “Miracle Water” in Asia and has gained endless amounts of love from millions of women worldwide. The reason for its popularity is due to the essence’s ability to transform dull and troubled skin into bright, smooth, and crystal clear skin. 

So what’s the secret? Well, the PITERA Essence’s formulation remains the same until this very moment. It contains over 90% of PITERA, which is actually SK-II’s exclusive and naturally extracted ingredient. The PITERA comes from a unique proprietary fermentation process of a distinctive yeast strain, which many appreciates. 

So What Makes The Andy Warhol X SK-II PITERA Essence Different?

It’s actually all in the exclusive packaging, especially for the festive time. SK-II’s regular PITERA Essence bottle sports a frosted glass and a silver chrome cap. But this limited edition Andy Warhol X SK-II PITERA Essence features a bold and iconic technicolour print instead. This print is actually the signature of Andy Warhol T.V. Warhol enjoys experimenting with this broadcast medium in his pop art creations, which is why it defines him so well. 

Alongside the encasement of the technicolour print are three famous quotes from the pop art icon himself. Quotes like “All is pretty”, “If everybody is not a beauty, then nobody is”, and “I’ve never met a person I wouldn’t call a beauty”, is what you can find on the bottle of this limited edition collection. Truly, we cannot find a better definition of aligned visions. 

When asked about the collaboration, Director of Licensing, Marketing, and Sales at The Andy Warhol Foundation Michael Dayton Hermann said: “We’re thrilled to collaborate with SK-II on the unique Andy Warhol X SK-II PITERA Essence Limited Edition series which celebrates Warhol’s inclusive view that everybody is a beauty.

“Warhol’s non-conformist spirit is brought to life in this distinctive collaboration with SK-II blurring the lines between art, mass media, and commerce. We are delighted that this project will generously support the philanthropic work of The Andy Warhol Foundation and its ongoing efforts to support artists in all communities, including those that are often marginalized,”.

What Else Can You Expect From This Limited Edition Collection?

Other than the stunning and nostalgic print, the Andy Warhol X SK-II PITERA™ Essence Limited Edition collection will also come in a gift set. So you don’t have to worry about what to buy for the end year festivities. This gift set features a one-of-a-kind Andy Warhol TV-inspired pouch. But the best part? ECONYL regenerated nylon is what makes the pouch, which is an infinitely recyclable sustainable yarn. We’re talking about recycling material from the ocean and landfill nylon waste like fishing nets and turning them into sustainable yarn.

Senior Brand Director of Global SK-II GaYoon Jung said: “At SK-II, we are constantly decoding pop culture to connect with the consumers of this generation—especially the millennials and Gen Z.

“The Andy Warhol X SK-II PITERA EssenceLimited Edition collection is our biggest art collaboration yet. With this collection, we are pushing the boundaries of pop culture to connect with our consumers through aspects in life they value like art and a meaningful purpose. Inspired by our shared belief in the potential of beauty that exists in everyone and diversity in beauty, we hope The Andy Warhol X SK-II PITERA Essence Limited Edition collection will give everyone the confidence to broadcast their beauty this holiday season with Crystal Clear Skin.”

The Andy Warhol X SK-II PITERA™ Essence Limited Edition collection will be available from 1st November onwards on SK-II’s official website as well as on Lazada Mall.

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